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LIBRARY OF CONGRESS. 

UNITED STATES OF AJT^MlCA. 



Descriptive 

AMPLE B'Di 



i" 






\ 



(§)-St EduisMd, I 



Cog^^-itghted by W"° M. Regan, 1881 






f /es ij 



-^'S 

^'^^ 



GENTLEMEN: 

For the convenience of Merchants and Commercial Travelers we present this 
Sample Book to the Trade, in the hope that it will prove of great benefit to both buyer and 
seller For a long time we have felt the need of some handy method of show,ng many 
kinds of Crackers not usually sold by Wholesale Grocers, and we trust this book may be the 
means of largely increasing your cracker trade. 

The cuts are as near fac similies of our goods as it is possible to make them, and we 
have added copies of many of our labels and show cards. 

We take particular pains to have our goods well packed in handsomely labeled and 
attractive looking packages, and promise every attention to your interests; offermg first- 
class goods, nice packages, and reasonable prices, and on these grounds we base our hopes 
for at least a portion of your patronage. 

Yours truly, 

^ DOZIER-WEYL CRACKER CO. WE 

^^ , ^:^^MI 



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Regarding Grades and Display. 

Qf many of our staple goods we make three grades, viz: T. M., XXXX and XXX. 
While our XXXX and XXX brands are equal to any and superior to many in the market, 
we would, by all means, recommend the Trade-Mark goods. They are of a well known 
superior quality, and a trade built up on this kind of goods is durable, as all observing 
merchants must admit. To sell goods rapidly you must DISPLAY THEM / No matter how 
great your variety or how fine your stock, if kept out of sight your trade will drag and 
your stock remain unsold. 

N.B.—We would strongly recommend buying Crackers in boxes, as it is more satis- 
factory in every way— fewer broken Crackers in a package, fewer goods exposed to the 
air when opened, more convenient to handle and store, and Glass Show Tops can then be 
__ used, and sales greatly increased. See pages 4 and 5, n ., i 

m m 



H EXPLANATION OF TELEGRAPH CODEN 

On the two following pages we give a Telegra.pl] Cypher, which it is hoped our friends 
will use when ordering Crackers by wire. The object is to curtail expenses in sending 
Messages and facilitate business generally. 

Please notice that we have so arranged tlie Key that one word expresses the kind 
and grade of goods, and style of package wanted: i, e. to order ''Ten Half Boxes Cakes 
and Jumbles," simply say "ten aloe," 

Yours truly. 



Dozier-¥etl Cracker Co. m 



m 



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. o o ::■ 
3: :;o^a. rp-p£.5-_c5-. 



|^=^;s§s^ g-l-ipisgg 



5 ° S £^^ »■ P ° 
B 3 g.r-(p §•£-(= p 



g 2 3 B 3, B B £- =; S » £" E-"5- :;• 5 "5 






S E 3 5- = ^ 



-S° go- 



sso ssssssegg^tss g & §? fes gg s 5s^ss| 


i 


>- 

O 

o 


g=i'? ?S?g2g>9 Cakes and Jumbles. See page 34. M to 


5=?? r^> 


> 

3 


:::::: 


L 


strawberry Cakes 

I. Vienna Jumbles 

y Shell Oyster Crackers . 
oanut Taffy Snaps. 


ter Crackers, T. M 

XXXX.... 

" XXX 

ter Scotch Snaps 

^Banana Fingers 

Chocolate Cakes....... 

" Jumbles 

Cocoanut " 

Cakes 

Cuba Jumbles 

Gem Cakes 

Honey " 

■' Fingers 

•■ Jumbles 

Jack Frost Cakes 

Lady Fingers 

Lemon Jumbles 

Lindcll Hotel Cakes... 

Nonpariel Cakes 

I'eorloss Jumbles 

Prize " 

Spico " 

■' Cakes 


1 




it 
Hi 


II 


amber . . 
apron .. 
age .... 
adopt... 
acid .... 
avoid. . . 
atlas . . . 
aspect . . 

balm'.!!! 
boat..., 
briar.. .. 
bough . . 
buggy . . 
bush... 
baker. .. 
bull .... 
brick. .. 
baron... 
beg .... 
clieck. . . 
china . . . 
cigar.... 
clan .... 
clash . . . 
cog. .. 
crono... 
cravat . . 
corona., 
crest . . . 
caustic, 
compass, 
cube . . . 
cadet . . . 
cargo . . . 
cardinal, 
cannon . 
carriage 
cause . . . 
charcoal, 
cow .... 
chain . . . 
church . 




angry .. 

aloe.... 

aid 

admit... 
article . . 

ato 

artful... 
berry . . . 
book . . . 
blade . . . 
broth . . . 
booty... 
brave. .. 
baby. . . . 
bale .... 

buckle., 
batch . . . 
bol'd ... 
chickeu. 
cider. . . . 
civil.... 
claret... 
coach... 

colt 

crib 

confer. . . 
crown . . 
cross . . . 
crystal.. 

cuff".!! 
cane... . 
carpet., 
captive., 
camel .. 
cavalry . 
century . 
charity . 

chalk . . . 
cloak ... 




arch 

attic 

<i stray 

argo 

brag 

born 

birch 

caper 

capital 
cedar 

cement I 
channel 
charter 

child 
candle 


r 



REDUCED FAC-SIMILES OF OUR TM BOX & BARREL LABELS 




Under these labels we pack our Trade Mark or best goods.thc quality of which is wcU known to be the finest 



Qn the following page we present cuts of our two Glass Show Tops, or Box Coders, They 
ft our boxes exactly and are an A No. I thing for all retail grocers, keeping out dust, 
fliea, mice, moisture, fingers, etc., and displaying your goods to splendid advantage. We 
have sold no less than 15,000 of these Tops in the past two years, and merchants having 
them, (\ave in many cases doubled their cracker business. 

They can also be used for displaying dried fruits, nuts, raisins, broken candy, etc. Are 
packed for shipping in cases holding 2, 3, 4, 6, 8 or 12. In ordering be sure to say which 
style is wanted. Beware of cheap imitations. 



DOZIER - WEYL CRACKER COS GLASS SHOW TOPS 




SIDE AND END SLIDES 
THE FOUR IN CENTRE ARE SIDE SLIDES -THE ONES ON TOP ARE END SLIDES- SEE PAGE 



m-* DOZIER-WEYL CRACKER CO"? "SODA CRACKER' 



hes« goods wfl manufacture threis gratles ; the T. M, 
Intermediate, and the XXX, a fair ordinary cracker. The T. M. average 

'BOdi 



I bojea or barrels, weight a 



hantable cracker ; the JtAAA, a gooa ^^ 

rage 86 crackers per lb. (perh«p« the -i;-^ 

26 lbs. or 60 lbs. reapect lTely. 



D zTe R - WE YL' C R AC KE R CO'^ ' CREAM SODA 



pt- DOZIER-WEYL CRACKER CO'^ "VICTORIA SODA." ^ 



E^+ DOZIER-WEYL CRACKER CO'? " PEARL OYSTER." *m 



Of theae goodg we make tliree grades, packed in boxes or barrels. . Average weight, 85 or 50 lbs. 



pH- DOZIER-WEYL CRACKER CO'^ "EXCELSIOR OYSTER. 



DOZFER-WEYL CRACKER C 0= " DAI SY OYSTER 



> 



P^, A most superior oysUr cr»cker,~9linUar Id qui 



A most superior oysUr cr»cker, slmUar Id quauty uid smoothness to the^EiccMor." mT imrine 
them In shape only. They contain no scraps. Packed In boxes or barrels, avfraKo weight about 00 or & 



POZIER-WEYL CRACKER CO' 



PICNIC CRACKER 



REDUCED FACSIMILES OF OUR XXXX BOX & BARREL LABELS. 




Under these labels we pack our 2nd ffrade of goods— goods suitable for the ordinary run of trade 



DOZIER-WEYL CR ACKER C 0^? SXAR OYSTER,^ 



*♦ DOZIER-WEYL CRACKER CO'^ " CITY SHELL OYSTER.'-^^ 



DOZIER-WEYL CRACKER C0'= IIMPERIAL BISCUIT 



Plegant wine blsoult, sweet and rich. Are packed only in boxes or M box..?, ayeravf- wt!ir'„t SO c 



DOZIER-WEYL CRACKER CO^ " CREAM BISCUIT 



DOZIER WEYL CRACKER CO'' SUGAR CRACKERS. 



DOZIER-WEYL CRACKER CD's ' GINGER SNAPS 




very rapidly. Ponkud la ^'^^ 



20 REDUCED FAC-SIMILES OF OUR XXX BOX & BARREL LABELS 








DOZIER-WEYL CRACKER CO'^ "BOLIVAR GR. CAKES. 



DOZIER WEYL CRACKER CO' 



FROSTED CREAM 



REDUCED FAC-SIMILES OF OUR " STAGE PLANK. 



•CK « to thx pmind, OM „r«.l... pvk.'.l only In l.,.».i. ..f »>..»t H4. lit.. ' '■"••• ' 



m^ nnriFR-WEYL CRACKER CO? 'GINGER CAKKS. 



A pood n>««>h«.Ut,te ««e. weU «l.p.«l to Soulhen. teade 8K Inche. i» dUm.ter, .««g. U . 
P«!k«f In boxei or b««l.. weight aboat 80 or » lb>. each. Oaegrad" 



D02IEH-WEYL CRACKER CO? "BUTTER SCOTCH SNAPS.' 



Am Tcrj rich tB<l ptlatoblo and aeU bat. One grade, paekod only tn t 



I or M I>o<ei of about 80 or IB Iba. 



h* DQZIER-WEYL CRACKER CO'^ ■COCOANUT . TAFFY SNAPS.' 















■'.>^- .^. ■£ 






Very rich goods «nd highly fltvored. Piclted only In bo»e» or % bOxe« of about 80 or 15 Ibi. each. 



REDUCED FAC-SIMILES OF T.MXXXX J( XXX - "2 BOX LABELS 



27 




^^^^.j^^inl^-^l^-iVt'-'-'*''-^-^^^^'^^^''''''''**'*'*'^ 



I^^V^ 



DOZIER'WEYL CR ACKE R _ CO:^"BOSTON BUTTER! 



DOZIER-WEYL CRACKER CO'^ "ST. L OUIS BUTTER. 



^i. One of our rlohe»t and most popular butter oraokere. Packed In boxea or barrela. Average weight «5 or d 



DOZIER-WEYL CRACKER C.O'^'TEA BUTTER 



(__:-■ '/^■■,V' A vi^ry rirh crackor and 000 that plcasos wU.re?er aoM. Ono grnd«. Packed In bcToa cr iwrds. Avenge 



DOZIER-WEYL CRACKER CO'^ " MILK CRACKER. 



33 



REDUCED FAC-SIMILES OF 4 1b MILK S "FANCY ASSORTED" CARTON LABEL 




We nse the " Milk " label on our 4 pound MUk C»rtoD. The " Fancy AsEorted " label we use on a carton of 
nicely assorted crackers holding about T or 8 Ib«. For a fine &mlly trade this ia an excellent thing. Shipped In 
oases holding 4, 6, 8 or 12 cartons each. 



Cakes and Jumbles. 



Qn the twelve following pages we show facsimiles of our leading Cakes and Jumbles. 

Although a comparatively new article, they have attained a wonderful popularity. 
They possess all the qualities of hand-made goods, and retain their favor and freshness for 
a long time. Being mixed and molded entirely by machinery, they are absolutely clean and 
nice, and are unequaled for their regularity of shape and fnish- a result obtained only by 
tht- Holmes machine, the original and only complete soft dough machine yet introduced, and 
to which we own the exclusive right for this State. 

THEY ARE PACKED in boxes or half boxes of about 26 or 12 lbs. each, either assorted 
10 or 12 kinds in a box, or each kind separately as desired. They average about 28 or 30 to 
the pound. 



DOZIER-WEYL CRACKER C^O^^ P R I Z E JUMBLE ■ 



Si^ DOZIER - WEYL CRACKER CO ^ " C O COANUT JUMBLE. 



#S 






W^% 



ws 



A light colored JvimliJo, ivcll sp.-luldcd with ciicoaimt. Bee bottom of page 84 for style of ijsokliig. 



DOZIER-WEYL CRACKER CO^ "LINDELL HOTEL CAKES 



DO 



ZIER-WEYL CRACKER 00"^ NONPAREIL CAKE, /?: 



DOZIER-WEYL CRACKER CO- 



SPICE JUMBLE 



^1^^^ 



-WEYL CRACKER CO^ "JACK FROST CAKES' 



A Terr •botry ud M)e4bl« caka, hMTtljr eoktad with rruttlatad (Ugv. Be* ft* M ft>r ttjl* of pteUaf. 



IThzTER^WEYL CRACKER^P'^ "VIENNA JUMBLE. 



A plain smootL jumble, very «weet and popular. See page 84 tor style of p ackin g. 



^^ DQZIER-WEYL CRACKEj^ CO'^ "BANANA FINGER. 



An otlracUve looking cake, well c 



: with pranulated sugar. Are weU liked by the trade. See pige 84. 



i* nn7TFR-WEYL CRACKER CO'^ " STRAWBERRY CAKE. 




■^^fH^f^^^' 



P'-* A flashy and fast selling cake, covered with red eugar. and rarticnlnrly adapted to Bonthern trade. 



DOZIER WEYL CRACKER CO^ ' PEERLE 







DOZIER-WEYL C R AC KE R C ? ' CUBA JUMBLE. 



# 



A highly flavored and splendid selling cake. Bee bottom of page M for style of packing. 



DOZIER-WEYL CRACKER CO'^ " P RETZ EL S ^ 



# 






1 



"DOZIER-WEYL cracker GO'S LEAFLETS 



49 



REDUCED FAC-SIMILES OF OUR ' LEAFLET ' LABEL S 




Tli<'ii« Inbflsare very attractive, and for slielf eomls none are more boautiftil than the " Leaflets.' 



£^^^^ DOZIER-WEYL CRACKER~CO's^COCOANUt MACCAROONS.' 



^ 



> made. Keep tnah and nice for a long time. Packed only 1> ^ boiea OJ ^ 



DOZIER-WEYL CRACKER CO'^ " FRENCH MACCAROONS. 



A rich ftnd elegant almond 



and for exceilonce cannot be sarpaaeed. Packed only in ^ boxes 0/ ^31 



DOZIER-WEYL CRACKER CD's " FANCY MIXED BISCUIT 



DOZIER-WEYL CRACKER CO'^ C^RACKNEL BISCUIT 




and splendid for th« sick room 



I^DOZIJER-WEYL CRACKER CO'^ " 'ANIMAL ^BlSCUlf/ 



g- Ave.^"w iigM Sjf wTftX"' """ '"'' "*" ~^""''- ^"'■^ """^ ''^''" ^''"' ""'^ »° boxe, .r « boxes. 



DOZIER-WEYL CRACKER CO'^ ' NATIONALITIES " +;' 



m>- DQZIER-WEYL CRACKER CO? "ALPHABETTS 



''H-' 

'}^>:^^\ 



pleMing to tbe little folks, and one »f our most popular 
■ght 80 or l^ lb». 



ewMt goods. P«cked only In bozu or X 



DOZIER-WEYL CRACKER CO"^ " CORNHILL BISCUIT." *m 



if'^V 



One of the staple. 
Weight ibout 86, 18 or 70 lb« respertively. 



I well known to need description. Packed in boie«, Ji 1 



58 



REDUCED FAC-SIMILES OF OUR OSWEGO & ALBERT LABELS. 



BOZM^WEYICRACMEOF 




Very h&ndaome little labels, maktDg very showy shelf goods, 



DOZIER-WEYL CRACKER CO'^ 'OSWEGO ^ ALBERT BISCUITS>a|l 



DOZIER-WEYL CRACKER CO'^ "GRAHAM CRACKER. 




Particularly adapted for the use of dyspep- 



!^ DOZIER - WEYL CRACKER C0'= " OATMEAL CRACKER: 



DOZIER - WE YLCR ACKER CO'? " FRUIT BISCUIT. " -^1 






!. 



:/.■: 



A ainall rieti currnnt Msriilt. PftckftJ In hoxofl. % boxoa or ban-els. Average weight. -iO, 20 or 70 < 



DOZIER-WEYL CRACKER C0'= "LEMON SNAPS. 



and highly flavorftd 'with 



Paok«d only in boxei or H ■ 



